Web 2.0 Expo 2007, April 15-18, 2007, San Francisco, California

PR Opportunities

The Web 2.0 Expo PR staff has created several PR opportunities to help maximize your company's exposure at Web 2.0 Expo, and can also provide you with PR counsel and strategy, as well as a list of pre-registered media and analysts who will be attending the event. All of these services are included at no charge with Web 2.0 Expo sponsorship.

PR Strategy and Counsel

The Web 2.0 PR team is available to assist you with any questions or issues you may have regarding your PR outreach strategy before or during the event, including tips on contacting press and analysts, as well as PR advice based on industry events and topics at Web 2.0 Expo that will be of interest to your company.

Access to Influential Industry Media at Web 2.0 Expo

Contact information for all press, analysts, and bloggers who will be attending Web 2.0 Expo will be available only to exhibitors and sponsors of the event. (Note: the list will not be sent to third party agencies.) The press list will be sent beginning March 15, giving exhibitors and sponsors the opportunity to set up on-site interviews and meetings prior to the event.

Press, analyst, and blogger attendance will be limited to the industry's top influencers from publications and research analyst firms. The press list will grow in the weeks before Web 2.0 Expo, as many press prefer to register at the last minute. Each press and analyst application is carefully screened to ensure that only the most qualified media with the most relevance to your company and the Internet industry attend Web 2.0 Expo.

Publicity for your Announcement of a New Product or Service at Web 2.0 Expo

Web 2.0 Expo offers an amazing audience to target for your company's announcement. Making an announcement at Web 2.0 Expo is a great way to connect with a diverse Internet industry audience. Attendees will include a blend of entrepreneurial innovators in the Internet economy space along with technologists, financiers, analysts and senior-level executives at large companies.

Inclusion in Web 2.0 Expo Press Release

With the high caliber of press, analysts and bloggers in attendance at Web 2.0, we encourage you to make the most of this opportunity by making an announcement or launching a product at the Web 2.0 Expo. We can help you increase the exposure through communication to the press and with an April 10 press release detailing all sponsor announcements taking place during Web 2.0 Expo. To be included in this press release, submit your company's announcement or news to Lili Arancibia, Web 2.0 Expo Public Relations Specialist, at . The deadline for participation is April 3, 2007. If you would prefer to have us promote your company's announcement, but not release specific details of this announcement, we can also accommodate you.

Meeting Room for Press Briefings

Limited meeting space at Web 2.0 Expo will be available for your press and analyst briefings during the conference. Once you've arranged your meetings with press and analysts, you can book your reservations beginning March 15 by contacting Lili Arancibia, Web 2.0 Expo Public Relations Specialist, at and requesting a date and time in half-hour or hour blocks. If you would like to reserve the room during the conference, sign up on-site using the reservation sheet located just outside the meeting room.

Sponsor Press Collateral Area

Sponsors can also leave press kits in the Web 2.0 Expo press room for press to access. Press kits can be dropped off at the press room at Moscone West beginning on Sunday, April 15.